When I got the call from Agency FoxP2 to shoot the Coronation Fund Mangers Campaign its all seemed pretty straight forward. However once we started digging a little deeper the concept execution was far more intricate than it had first appeared.

The reflection in the glass of the model needed to look much older. This was done by using a hair and make up artist to accentuate old lines introduce grey where needed. Using a mirror in place of the glass we shot the first plate. This Plate was then dropped over the actual glass and the retoucher who in this case was Jonny from Gleam would make the older version of the model even older.

We now needed to do the younger hair and make up for the image of the actual person in frame. So our Hair & Make Up Artist Carol Lupton went to work on the model to now make them look younger. This plate needed to be photographed in the exact same position as the previous setup. All in all the process was quite complex.

The Campaign was a huge success, well done to all that worked on it a great team effort. Special thanks must go to the production team at Bigsky Productions. Other members of the team include - Art Director: Ryan Barkhuizen, Agency Art Buyer: Shannon Delaporte, Exec Producer: Rowan Raaff, Stylist: Carey Watson, Hair and Make Up: Carol Lupton, Digital Photographic Assistant: Fabio Affuso.